Sales for Lawyers: A Professional Obligation

by Andrew Cabasso
This article is a summary of my talk at the 2018 Lawyer Forward conference in Austin, TX. A few years ago, I was working in-house, and I needed to hire a lawyer. Specifically, I needed a maritime lawyer for a very specific case. Yeah. Why? That’s a story for another day. Anyway, so, I reached out to my network and surprisingly no one had a maritime lawyer ...Read the full article